Assignment #1: Edward McFarland Jr.

There is a food grading system called the NuVal Nutritional Grading System. The scoring system was created by doctors across the country in an effort to help grocery shoppers make healthier decisions in the grocery store. The scoring system calculates the ingredients from the “nutritional facts” on the back of food items and gives it a score of 1 to 100, with 100 being the healthiest. Shoppers can see the score on the shelf price tags.

I want to create a “calculating space” for the scoring system. The scoring system is only in 1200 stores across the country, it’s in a few stores in Syracuse. Because the scoring system is not in every store, creating a space to calculate food items online can expand the use of the NuVal Scoring System.

The “calculating space” effectiveness will be predicated on shoppers who don’t have NuVal in their local grocery store. This space will give shoppers the ability to use NuVal online in two ways, despite not having it in their local supermarket.

Example 1: The calculating space can allow shoppers to type in the food product (i.e.) chocolate milk, chips, cake mix, cereal, frozen chicken…etc and then type in the “nutritional facts” on the back (i.e.) Calcium 17% ; Saturated Fat 5%; Potassium 10%; Sugar 4%…etc. After those two steps, shoppers can then hit submit and a NuVal generator can give them a score of their food product. This will give shoppers an idea of how healthy their food item it is.

OR Example 2: Shoppers can still type in the food product; however, instead of typing in the ingredients they can take a picture of the “nutritional facts” and the NuVal generator will scan it and generate a score for the shoppers’ food item.

I believe this can be easy and effective to use for shoppers on either mobile or tablet devices. I will track how long shoppers stayed on the “calculating space”; if they took a picture of the “nutritional facts” or typed it in; and if the shoppers completed the calculation process for their food items.